The Role
We are Marketing. As a team, we actively drive Personio’s growth by generating demand and generating leads. Our roster of marketeers strategise, conceptualise, create, craft, review, iterate and manage the journey from curious to customer. You’re going to fit right in if you’re ready to take on the challenges and problems of our target group, and transform them into creative marketing solutions that are driven by (and accountable to) data. Blaze a new trail, take risks and break all the rules while creating the category leader for HR software. Are you ready to ride our wave?
We are looking for rockstar talent to join our fast-growing international team. This role will be based in Amsterdam to help lead the growth for the Dutch market. This high impact, delivery-focused role will report to the Head of Regional Marketing and will align with our Country Manager on business plan goals, marketing campaigns, and lead generation. If you are ready to roll up your sleeves, work alongside a high performing team to play a very active part in our international expansion - this is the right opportunity for you.
Your tasks and responsibilities will include:
We are looking for rockstar talent to join our fast-growing international team. This role will be based in Amsterdam to help lead the growth for the Dutch market. This high impact, delivery-focused role will report to the Head of Regional Marketing and will align with our Country Manager on business plan goals, marketing campaigns, and lead generation. If you are ready to roll up your sleeves, work alongside a high performing team to play a very active part in our international expansion - this is the right opportunity for you.
Your tasks and responsibilities will include:
- Defining the marketing mix and creating a marketing plan in alignment with overall lead and pipeline generation goals
- End-to-end planning, execution, and monitoring of marketing campaigns, e.g. Outbound marketing, Events, Email & Lead Nurturing campaigns
- Prioritization of campaigns and channels based on cost-benefit analysis
- Regular alignment with internal stakeholders to optimize the impact of global campaigns and channels and ensure efficient execution, e.g. with Sales, Performance Marketing, PR
- Developing market intelligence by conducting research on the market, competition, and customers
- Reporting on KPIs for all of the marketing activities in your region
- Plan and manage the budget for the region